Field Marketing Officers

Mbarara, Jinja, Western, Uganda
Full Time
Marketing and Sales
Experienced

ABOUT US
Watu is an Asset FinTech revolutionizing mass-market mobility across Africa through financial inclusion and accessibility & We Empower Entrepreneurs by providing the means needed to move and improve lives.
We seek to recruit a suitable person to fill the Vacant Position of Field Marketing Officer

Job Purpose:
Responsible for the implementation and execution of field marketing campaigns. You will work closely with the Marketing Sales and Manager to promote/ create awareness, generate leads and create upselling opportunities.
The goal is to ensure that the marketing efforts of the company add the highest value to its business.

Job Title; Field Marketing Officer
Reports to; Business Development Manager
Key Duties & Responsibilities:
  1. Represent Watu Credit Ltd in the field and implement the Company’s marketing strategy.
  2. Good understanding of company policies and procedures.
  3. Develop robust knowledge of all products and services
  4. Develop positive relationships with existing clients for repeat business
  5. Generate new customer leads through approaching clients during field visits:
    • Conducting detailed and comprehensive product presentation
    • Handling customer feedback and queries
    • Answering questions from potential clients expressing interest in financing products.
    • Following up on potential leads and converting the lead to a customer
  6. Provide daily reports and feedback on field activities to key stakeholders, including local market opportunities, competitor activities and customer intelligence.
  7. Organize a calendar of marketing events such as workshops, promotions, roadshows etc.
  8. Participate and assist on the following:
    • Product & service marketing
    • Promotional campaigns
    • Roadshows and other marketing campaign events
    • Perform market research to establish the best way to reach target groups.
  9. Handle company resources responsibly and record/track expenses in an organized manner.
  10. Maintain & promote Stakeholder Relationships: Dealerships, Stage Chairmen, Community Leaders.
  11. Preform any other duties assigned to you from your supervisor from time to time.
  12. Being able to ride a motor bike with a valid riding permit Class A is an added advantage. 

Minimum Qualifications, Skills and Experience:
  • Bachelor’s degree in marketing, business, or related field.
  • Proven work experience as a marketing executive.
  • Knowledge of modern marketing techniques.
  • High-level communication and networking skills.
  • A passion for sales.
  • Understanding of commercial trends and marketing strategies.
  • Good project management skills.
  • Excellent interpersonal skills.
  • Ability to work well under pressure.

Watu Credit Ltd is an equal opportunity and a corruption intolerant employer Women and persons with disability who meet the job requirements are encouraged to apply.
We don’t solicit for money at any stage of the recruitment process. Report to our Toll free helpline number 0800202777 if you are asked to pay a fee by any individual for this purpose.
No canvassing or lobbying will be tolerated. Individuals found to have done so will be disqualified and blacklisted and only shortlisted candidates shall be contacted for interviews.
Closing Date: All applications should be received not later than Friday 07th February 2025 by 5:00 PM
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